product + luxury packaging

differentiate your brand through innovative packaging strategies

protect the integrity of your idea and your brand.

Product packaging serves as the “face” of your brand. Bold and clever packaging solutions distinguish your brand, entice customers, and build brand equity. When promoting everyday or luxury products, Fortune 500 companies face the same challenge of ensuring brand consistency and quality across products and markets. They often contend with long lead times, high packaging costs, and a lack of innovative approaches.

from everyday to luxury brands, InnerWorkings develops custom packaging strategies that modernize and refine your marketing operations.

To solve these challenges, InnerWorkings introduces transparency, creates new sourcing and design strategies, and removes inefficiencies throughout the traditional marketing supply chain for all types of packaging – from everyday to luxury brands.

For years, we have received numerous honors, including Luxury Packaging Awards in London as well as accolades from our discerning clients.  Perhaps the most rewarding is our client retention rate of over 98%, including customers that have been with us since our inception.

Making everyday brands pop with your customers.

To transform your everyday product packaging business, InnerWorkings focuses on four areas:

  • Introducing innovative creative design
  • Building a customized supplier network
  • Optimizing sourcing approaches
  • Assuring transparency

InnerWorkings’ holistic solutions allow global Fortune 500 companies to shorten production lead time, reduce the number of suppliers, increase volumes, enhance visibility, uphold quality, and save costs.

Raising luxury brands to new heights

Luxury brands are incredibly competitive when promoting quality and tradition within real-world constraints. Many esteemed brands have trouble maintaining this balance in their packaging.

InnerWorkings’ luxury packaging combines bespoke creative work with a global supply base to offer:

  • Value engineering and expertise
  • Flawless execution
  • Award-winning innovative designs
  • On-brief and creative/open-brief prototyping

We help luxury brands cater to discerning audiences with our original designs, strategic sourcing, and dedicated project management.

recent packaging resources

Webinar: Proven Packaging Strategies for the World’s Elite Brands

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Webinar: Revolutionize Your Product Packaging Strategy

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Steve Schoultz, Vice President of Packaging at InnerWorkings, was recently quoted in “Beverage World” about the latest packaging trends.

Read the full article

in our own words

differentiate your brand through innovation

Let’s discuss your needs.